The partnership between Skullcandy and Hard Rock Hotel brings together two companies long-dedicated to epic music and brilliant sound and makes it that much easier for guests and fans to live life louder. The partnership embodies several co-marketing opportunities between the companies such as social networking, cross promotions, in-room product integration and Skullcandy branded listening stations around the property. In addition, Skullcandy has the official naming rights to three of Hard Rock Hotel's main stages: The Joint and Friday Night Live at the pool, as well as the DJ booth at the property's world-famous Sunday pool party Rehab.
The partnership between Hard Rock Hotel and Verizon Wireless aligns two leading companies that share similar demographics, goals and a passion for music. Innovative programs that combine entertainment with the latest technology provide a mutual venture for companies and guests alike. Together, we've created a dynamic partnership around The Joint and Friday Night Live concert series that includes customer interaction, integrated branding and cross promotional opportunities that deliver both Verizon Wireless customers and Hard Rock Hotel guests the ultimate experience.
Anheuser-Busch's signature Bud Light brand is the exclusive malt beverage sponsor for the Hard Rock Hotel's Friday Night Live Concert Series and iconic pool party, Rehab. Anheuser-Busch also serves as the only draught beer served at The Joint, The Beach Club, and unique property owned restaurants. To unite the two lifestyle rich companies together, Anheuser-Busch's branding is interwoven with rock 'n roll style in a specially designed Bud cabana, and highlighted at exclusive promotions and high energy events throughout the year.